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This was probably my favorite article so far. Gigantic task to write so clearly on this subject. Kudos.

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As much as Objectivists have written about selfishness and morality, this kind of essay has been desperately needed. It is an excellent easy to read deep dive into the true divide between the 2,000 year-old altruistic religious morality that pervades our world and the selfish secular morality of Ayn Rand, the first legitimate, rational human life serving morality ever presented. To a reasoning mind there is no contest. As a side note, I love the term 'Effective Egoism'. It truly presents the basic goodness of selfishness without either going over the head of your average Joe or triggering their automatic hatred of the word selfishness. Hopefully, it is a way to gain a toe-hold into a thousand year-old thoroughly entrenched evil moral code that continues to wreck our world.

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